IDEAS.
WORDS.
RESULTS.
My Story
Thanks for visiting my website!
I’m Terri Poindexter Smith, an executive-level communications professional primarily working in healthcare communications.
I have Fortune 100, agency, association, non-profit, and high-growth start-up experience. Committed to quality and adept at bringing audience-first objectives into focus through strategic storytelling techniques, I possess a significant aptitude for analyzing, developing, and maintaining branded content that can deliver desired results.
I like nothing more than a good story, and I realize that the best ones formulate the underpinnings for my areas of expertise.
My Services
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Writing, editing, and proofing
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Editorial direction
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Magazines, digests, booklets, and brochures
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Website & social media strategies
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Marketing & PR planning
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Brand development and guidelines
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Print & video news releases
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Webinars & podcasts
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Development & fundraising
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Team building & cross-functional leadership
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Print, television, radio, digital, & outdoor advertising
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Authority marketing & thought leadership
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Conference sessions & booth design
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Vendor management
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White papers & case studies
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Speeches & presentations
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Research, competitive analyses, and audience profiling
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Crisis communications & change management
Story Telling
I like uncovering stories, and then telling them in a way that produces action from key audiences - action that leads to growth.
Afterall, sharing information in an accessible way can move people to not only face and solve their own issues but also the greater challenges faced throughout the world.
Marketing Communications
They will never stop talking about you!
Whether I'm interviewing celebrities like Jane Seymour, Steve Forbes or Josh Turner or just plain regular folks like your experts, associates or customers, I can quickly get to subjects that make reading interesting.
I can take complicated and technical information and turn it into a refreshing storytelling strategy that defines a business and motivates audiences.
To learn more, contact me!
336.408.9191